Finding ways to connect with prospects during this time can be challenging. Don’t get lost in the clutter.
Generating leads this year may look a little different. Although so much has changed, our perspective is to go back to the basics.
Finding ways to highlight the value of your MBA specializations can be tricky, especially in the face of other less expensive online training platforms.
Recent hiring data suggests that the MBA is not only holding its ground, but it’s becoming the requirement for business leaders.
Find ways to evaluate whether Spotify, Pandora, Pinterest, Reddit or even TikTok could fit into your school’s marketing and recruiting plan.
Find ways to evaluate personal stories and use them to determine propensity for success in your graduate program admissions.
Find ways to alter your communications to remove barriers and address questions for your prospects.
Learn three ways to evaluate last year’s marketing effectiveness amidst shifting goals and benchmarks.
Learn four ways to prepare your team for recruiting during a time of sustained change.
Developing your media plan shouldn’t start with tactics. Ask these questions during your next planning session.
Looking for ways to increase graduate enrollment? Try these new strategies to drive more inquiries.
With stretched marketing and operations budgets, you may be looking for creative ways to meet your enrollment goals - with less risk.
During the COVID era, consumers are increasing their use of mobile devices. Find ways to shift your marketing to connect with them.
Use your communications to confidently address how your school’s admissions testing policy has been altered during COVID-19.
Communicate thoughtfully to address adversity, lead with confidence and emphasize commitment to your students.