Track the new trends in digital advertising for higher ed and prepare for the upcoming year.
If your school’s New Year’s Resolution is new leads, better leads or more leads, read this first! Find a balance between quantity and quality.
When you’re creating a digital strategy and supporting content, consider these 4 key decision points.
Personalized Communications: Capture the right data and use it to send communications your audience will actually read.
Are you intimidated by using data to inform your marketing campaigns? Find out how simple it can be to start using data to enhance your marketing and improve the digital experience for your prospective students.
Where are your digital ads driving your prospective students? If you’re not using targeted landing pages, you may be losing future students. Find out how to capture their attention and interest.
Has your school embraced the video advertising trend? Find out why video ads are becoming so popular in higher ed and learn how to create and use them in your marketing strategy.
What if there were a way to find out what competitive schools are spending, how many leads they’re getting and their geographic reach?