HIGHER EDUCATION ENROLLMENT MARKETING

Are you passionate about education and growth?

Let GPRS tell your story.

Who we serve

GPRS understands the unique needs of the various programs and stakeholders within higher education due to our vast experience in enrollment marketing. We are adept at working with all types of higher education institutions and higher education leaders. GPRS has over 20 years of experience in higher education enrollment marketing. We are consistently relied upon to tackle the age-old challenge of generating and engaging qualified leads that convert into your best students.

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We do our best work when we collaborate with our clients. Our clients know their institutions and their brand — and how students grow in their programs. We know higher education enrollment marketing and offer services that bring our clients’ educational experiences and uniqueness to the forefront. This winning combination attracts the right students every time.

Lisa Campisi

Managing Director

Higher Education Institutions

Undergraduate Enrollment

Colleges and universities are fighting to curb the trend of the demographic cliff and declining enrollment in undergraduate programs. Reduction in the number of traditional college-age students, as well as demand, has led to increased competition for qualified and interested students. GPRS provides services to help boost undergraduate enrollment and overcome constraints on admissions staff and available financial aid for incoming students. Learn More

Graduate Enrollment

Recruiting graduate students can be difficult. And finding the right students for a graduate program can be costly and time-consuming. GPRS provides enrollment marketing services that attract “your students” to your program and helps them understand the value of a graduate degree from your institution. Learn More

Specialized Institution Enrollment

Health care. Education. Real Estate. Vocational/Trades. GPRS’ work helps specialized institutions that focus on developing professionals for specific trades and vocations by generating demand for the career path and demonstrating how our clients will prepare them for a successful entrance into their chosen field. Learn More

Higher Education Leaders

Marketing Departments

How do you market multiple programs or colleges equally with a small team, limited budget, and various stakeholders? GPRS partners with marketing directors to augment their team and increase their effectiveness in marketing multiple programs within a college or university. Learn More

Admissions & Recruiting

Who are the best candidates for my school/program? Where can I find them? What needs to be done to get them to call or respond? Where do I start? These are questions GPRS helps admissions directors answer within weeks of working together. We aim to take the stress out of recruiting and help you focus on admissions. Learn More

Deans & Presidents

What is keeping you awake at night? Declining image of higher education? Increased competition? Changing needs of employers? GPRS collaborates with deans and presidents to help answer these questions and develop strategies to implement long-term solutions in higher education enrollment marketing to differentiate your institution. Learn More

CLIENT FACT

Texas Christian University leveraged GPRS’ persona development work to improve the admissions process and the student academic experience. TCU Neeley Executive MBA Program increased the number of leads by 300% after three months of working with GPRS. In the second year, the EMBA program surpassed its diversity goals by enrolling a cohort with 31% female students and 50% of the class being from ethnically diverse backgrounds. In addition, the EMBA program ascended to #13 in The Economist global rankings and was rated #5 in program quality.

increase in leads

and

of class from
diverse backgrounds

INSIGHTS

17
Apr

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